Zohreh V.

Zohreh V. Jewellery is all about great quality, beautiful, everyday jewellery that you never have to take off.

Launched in 2019 by Luisa Vasseghi, who like me came from a background in buying for the high street.

Luisa was getting frustrated not being able to buy the jewellery she wanted to wear at an accessible price in solid gold. She says, “I love a curated ear, layering necklaces and stacking as many rings as I can on my fingers (!) but I wanted pieces that wouldn’t change colour/lose their plate when worn so I basically never had to take them off!”

Jewellery has always been such a massive passion, so it seemed like the obvious next step for Luisa to start her own business and so Zohreh V (named after her grandmother) was born!.

Specialising in solid 9ct and 14ct gold with diamonds and semi-precious stones. All Zohreh V pieces are designed in London and ethically sourced and produced.

We are proud to present a curated selection of their beautiful piercings.